I understand the concept of wearing pink, but the one who mentioned they donate $10 each to a cancer organization is doing it right in my opinion. Just wearing pink means nothing if you don't donate as well. Unfortunately most of the Susan G Koman donations go to pay the million dollar salary of their CEO. Less than 1% of the donations actually go to cancer research. I too coach, and I support cancer awareness as I have a mom diagnosed with it, two niece's diagnosed with it, my mother in law passed away from it, my dad is a cancer survivor, lost two cousins to it, several aunts and uncle's are fighting it or have passed from it, and my best friends mom is now battling her 3rd time with it. Now in saying all that, all this pink tape and all that is just that pink stuff, none of it means a dang thing if you're just wearing it, donate money to cancer research instead. the fact that all these kids and even grown athletes just want recognition by wearing pink is wrong. I have said before in regards to the nfl players that wear pink, if every player, coach, and owner, not to mention the other employees for the teams, would donate a minimum of $1,000 each to cancer research, that's 53 players per team, 32 teams, 32 owners, at least 10 coaches per team, and countless other employees, that would go a very long way in funding research. With high school teams, $10-$20 each would be a good addition to that.
My Mother used to donate to the American Cancer Society. I wondered about the use of the funds. Maybe it's better than what you say of Koman. Lost both parents, uncles, cousins, in-laws to it. The October Breast Cancer campaign is important . Pink is their attention getter. If it draws more awareness, it potentially draws more contributions. This is a subject that 40-50 years ago that was taboo to speak of in public because of the body part. Wearing pink anything then would have labeled you as a puxxy or quxxr among your team mates .